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    Calliope is a Italian digital agency of communication. The naming is inspired by the Greek Musa Calliope, musa of epic poetry. For the agency's b… Read More
    Calliope is a Italian digital agency of communication. The naming is inspired by the Greek Musa Calliope, musa of epic poetry. For the agency's brand I used the initials of the name to create a symbol that was simple and impacting. I used the Baskerville’s letter “C”. I customized the “C”, rotating it and adding other graphic elements to make it look like a Lyrical, a musical instrument that Calliope holds in hand with artistic paintings. Read Less
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Calliope

Calliope è una agenzia digitale di comunicazione italiana. Il nome prende ispirazione dalla musa greca Calliope, musa della poesia epica. Per il marchio dell’agenzia volevo usare l’iniziale del nome per creare un simbolo che fosse semplice e d’impatto. Partendo dalla lettera C del carattere tipografico Baskerville, ho modificato la lettera ruotandola aggiungendo altri elementi grafici che facessero apparire la C come una Lirica, strumento musicale con il quale la Musa viene spesso raffigurata all’interno di opere Artistiche.

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Calliope is a Italian digital agency of communication. The naming is inspired by the Greek Musa Calliope, musa of epic poetry. For the agency's brand I used the initials of the name to create a symbol that was simple and impacting. I used the Baskerville’s letter “C”. I customized the “C”, rotating it and adding other graphic elements to make it look like a Lyrical, a musical instrument that Calliope holds in hand with artistic paintings.