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    Founded in 1981, Churchill´s is one of the youngest wine producers of Port, with only 36 years of existence. As a young and disruptive brand, it … Read More
    Founded in 1981, Churchill´s is one of the youngest wine producers of Port, with only 36 years of existence. As a young and disruptive brand, it states itself as premium, producing only high quality Port and Douro wine. Our challenge was the interpretation of this values, and the construction of what became the new Brand Guidelines of Churchill´s. For that purpose, all the graphic work developed for this project was thought and fulfilled with goal of emphasizing the values and positioning of Churchill´s in the Port Wine universe. Read Less
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Churchill´s Brand Guidelines

Founded in 1981, Churchill´s is one of the youngest wine producers of Port, with only 36 years of existence. As a young and disruptive brand, it states itself as premium, producing only high quality Port and Douro wine.

Our challenge was the interpretation of this values, and the construction of what became the new Brand Guidelines of Churchill´s. For that purpose, all the graphic work developed for this project was thought and fulfilled with goal of emphasizing the values and positioning of Churchill´s in the Port Wine universe.



                                           
Fundada em 1981, a Churchill’s é das mais novas companhias produtoras de vinho do Porto, com apenas 36 anos de existência. É, portanto, uma marca jovem e disruptiva, cujo posicionamento se assume como premium, produzindo apenas vinhos do Porto e Douro de alta qualidade.

O desafio foi a interpretação destes valores e transportá-los para as aquilo que viriam a ser as novas Brand Guidelines da marca. Neste sentido, todo o trabalho gráfico desenvolvido para este projecto foi pensado e executado com o objectivo de materializar e reforçar os valores e posicionamento da Churchill’s no universo do vinho do Porto.