百岳品茶 BAIYUE TEA
Packaging
Illustrator

百岳品茶 BAIYUE TEA

「行百里路,品百岳茶。」

標誌取「品」字作為視覺結構,融入了旭日及茶葉元素,並以中央的山陵線勾勒出日出意象,
葉脈則暗喻兩只茶杯對飲情境,以此概念塑造品嚐百岳茶的視覺意境,也帶出百岳品茶以高山茶種為特色主打。

The logo is basically inspired and structured by Chinese character “PIN” (品) which means tasting.
BAIYUE TEA focus on producing hight quality high-mountain tea, the logo combines three key elements, Leafs, sun and mountain, to image the mood of being in the mountain and tasting the high-mountain tea.




Type: Branding
Year: 2017
Design Agency: 不毛 nomo®creative
Creative Direction: Yu Chien Lin
Art Direction: Chi Tai Lin
Graphic Design: Chi Tai Lin / Yu Chien Lin / Wun Siang Huang
Project Manager: Chi Tai Lin
Client: BAIYUE TEA

Copyright © 2017 nomo®creative. All rights reserved.
百岳品茶 BAIYUE TEA
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Yu-Chien Lin