Chelsea Supporters' Club Singapore
in conjunction with CFCSG's 10th Year Anniversary
Project:
Season 2017/2018 CFCSG Membership Campaign
Theme:
Blue is the colour
The Logo
CFCSG is tilted exactly at 6 degrees - an almost subliminal reference to the 6 degrees of separation theory, which fits nicely with CFCSG's goal to unite all Chelsea FC supporters in Singapore and around the globe.
CFCSG outline is masked into ten different strokes to represent 10 years of the Supporters' Club's dedication to its' goals
The Membership Card
Back feature: Antonio Conte kissing the Premier League Trophy for season 2016/17
Stamford Bridge
Martha font was used for the welcome headline and KTBFFH slogan on the card insert
Background features Stamford Bridge
The Exclusive Lanyard
CFCSG Lion
Social Media Outreach
