FREEME
-
株式会社本草家と株式会社Standbyが共同運営するお弁当ブランド「FREEME」のブランディング。
ロゴマークからステートメント制作、WEBサイト、パッケージ、フライヤーを制作しました。
Branding of a boxed-lunch brand "FREEME" jointly operated by Honsouya Inc. and Standby Inc.
I created a logo, statements, websites, packages, flyers.
Launch: April 2017
Creative Fields: Statement, Naming, Copy, Mark, Logo, VI, Website & Development




Marks, Visuals, Brand images created with inspiration from dishes which are always necessary with cooking.

Digital pattern inspired by marble





Responsive correspondence also allows browsing with devices of various screen sizes.

Packages and leaflets are designed to be conscious of access to the website and brand SNS.


CREDITS
Client: The Plant Studio, Standby Inc.
Art Director / Designer: Totaro Tanaka
Technical Director: Takeshi Tanaka
Photograph: Hiromi Mori
Website: freeme.jp