E-Z Line Pipe Support Company has served the petrochemical, oil&gas, pipeline, and construction industries in Houston, Texas with pipe support products for over 60 years. I was hired to revamp their old website; updating it for user-focused, mobile functionality and a fresh new look reflective of their strength and leadership in the industries they support. Built using a customized premium WordPress theme, the new SEO-friendly website has sinced increased website visitors and conversion rates significantly.