LISTLY
School project - Create a new concept for the client
Create a problem formulation: How can we make X an essential link between the retailers and end users, through a new digital concept, that could move end users from browsing offers to transact in the physical stores?
1. RESEARCH.
2. BRAINSTORM.
3. CREATE.
4. PITCH.
The concept we created focused on a new target group. We found the needs of the end-user and created an app with met with their needs, Listly.
Listly:
Our concept is about making it easier for the end users to go grocery shopping. Instead of just providing the offers from through leaflets, we have created an app that makes it possible to create a virtual shopping list. Furthermore the concept contains a feature where you can choose recipes to add to your shopping list. The smart thing about that is, that the recipes are created from only the weekly offers from all of the supermarkets. Now it is possible to get inspiration for what to cook to an affordable price due to the offers.
