5 Stripes, the e-shop specializing in selling custom blended cereal, came to us looking for a facelift. Their success is owed to the hardworking team of guys running the show. The clients came to us saying they had basically hit a wall from a branding stand-point. They wanted our help to develop original content for their website so that all their icons have a unified look and feel. With that in mind, we created 40 custom illustrations of various ingredients available for creating a custom blend. The key part of these illustrations was to keep them modern and clean-cut however generic enough to work commercially on future packaging that could live on a co-op shelf one day.
