Fotos: O Nosso Km2 | Photos: Our square mile
PT
Comunidade . População . Dinamismo
Diversão . Festival . Avenidas Novas
Bairro do Rego . Brilho
Música . Ponte . Conexão . Portas
Diálogo . Diversidade . Interacção
O Festival da Ponte foi criado em 2014, no Bairro do Rego em Lisboa, com propósito de atenuar os conflitos interculturais e intergeracionais, presentes neste bairro. Este pretende incentivar a proximidade da população enquanto vizinhança e freguesia. Com este objectivo foram criadas redes de voluntariado constituídas principalmente por moradores, que solucionam alguns dos problemas sentidos, entre os quais: conflitos étnicos, abandono escolar, isolamento idoso e desemprego jovem e feminino.
Este Projecto surgiu através da Fundação Calouste Gulbenkian, precisamente através da associação O nosso Km2, cujo objetivo é promover a melhoria da qualidade de vida da freguesia na qual a Fundação se encontra sediada. Desta forma, foi criada uma Identidade Visual dinâmica e atual, assim como todos os materiais de comunicação do Festival, pela equipa vencedora do concurso, no âmbito do Mestrado em Design de Comunicação, organizado pela Faculdade de Arquitectura e Urbanismo da Universidade de Lisboa.
EN
Community . Population . Dynamism
Fun . Festival . New Avenues
Rego neighborhood . Shine
Song . Bridge . Connection . Doors
Dialogue . Diversity . Interaction
Fun . Festival . New Avenues
Rego neighborhood . Shine
Song . Bridge . Connection . Doors
Dialogue . Diversity . Interaction
Festival da Ponte was created in 2014 in the Rego neighborhood in Lisbon, with the aim of mitigating the intercultural and intergenerational conflicts present in this neighborhood. It is intended to promote the proximity of the population as a neighborhood and parish. For this purpose, voluntary networks were created, formed mostly by residents, which solve some of the problems experienced among them: ethnic conflicts, school dropout, isolation of the elderly and young people and women.
This project was created through the Calouste Gulbenkian Foundation, precisely through
the association Our square mile, which aims to promote the improvement of the quality of life in the parish where the Foundation is located. As a result, a dynamic and up-to-date Visual Identity and all the communication materials of the Festival was created by the winning team of the contest, within the scope of the Master in Communication Design, organized by the Faculty of Architecture and Urbanism at the University of Lisbon.
the association Our square mile, which aims to promote the improvement of the quality of life in the parish where the Foundation is located. As a result, a dynamic and up-to-date Visual Identity and all the communication materials of the Festival was created by the winning team of the contest, within the scope of the Master in Communication Design, organized by the Faculty of Architecture and Urbanism at the University of Lisbon.
