Problem
Statistic shows that Malaysian adults especially those with limited mobile data tends to limit themselves at online entertainment such as video gaming, live streaming, video call and more.
Insight
People like online entertainment, there’s never too much of it and they wan the most out of it.
SMP
Experience the maximum online entertainment with endless data.
Objective
Create awareness for Webe’s endless data can bring you maximum online entertainment.
Target Audience
Malaysian Young Adult 18–30 years old .
Tone & Manner
Fun, Playful, Young and Witty.
Idea
Live Kaw Kaw with endless online entertainment
Kaw Kaw
Kaw means concentrated or thick in Hokkien language and it’s commonly used and understood by Malaysian. Kaw Kaw online entertainment means the greatest, the most, the best you can best form of entertainment.
Why do we choose Kaw Kaw?
Kaw Kaw give us satisfaction and ultimate experience.
Kaw kaw means concentrated or thick in Hokkien language and it’s commonly used and understood by Malaysian. Kaw Kaw online entertainment means the greatest, the most, the best you can best form of entertainment.
Cinema Showcase
Music Kaw Kaw Festival Poster
Music Kaw Kaw Festival
Play Kaw Kaw
Cinema Showcase TVC
KAW KAW Video
