While designing some new recruitment posters for MetaCommunications, I was sent in a playful direction. Like many others before us, we decided to mimic and honor the iconic artwork style featured on the covers of O’Reilly programming books.
I thought it would be fun to have the illustrated animals bursting out of their hand drawn shells into their real life appearance. These ads were posted all over Iowa City's downtown area. While the final imagery could be considered excessively dramatic, we felt these posters would certainly catch the eye of any passerby software engineers on the street!
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