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    About

    BLOM is a simple yet ingenious activewear that is both functional and fabulous, without having the need to compromise on style and personality fo… Read More
    BLOM is a simple yet ingenious activewear that is both functional and fabulous, without having the need to compromise on style and personality for the sake of utility. BLOM is about being ready for the world, and being an active participant in it. Read Less
    Published:
BLOM
​​​​​​​Year: 2014
Client: BLOM
Creative Direction: Ryan Len
Design: Ryan Len


BLOM makes simple yet ingenious activewear that is both functional and fabulous, without having the need to compromise on style and personality for the sake of utility. Their launch product is The Many Headband - a multi-style headband which will never just be confined to your gym bag.

The colour scheme is set in a high intensity neon peach palette, spotting a chic and sporty outlook. For single-colour application, such as a black-and-white newspaper advertisement, the logo should be set in black.

Brand applications include:
     — Business Cards;
     — Hang Tags for products – with option to insert a separate discount voucher;
     — Drawstring pouch for The Many Headband.

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