We have rebranded the company "Ora", which specializes in scented oils. We made the new logo more flexible to better suit the market. We have introduced flower-based elements to illustrate the smell of each product. By doing so we emphasized the character of each scent - calming or energising. We used colours to guide the intensity of the smell, however, we didin't include full titles on the labels, as we wanted customers to make their own interpretations of the smell, making it a more personal experience.
THANK YOU
