Grids & Alignments
Next Door fashion story featuring Mavournee Hazel. Photography: Drew Wheeler, Styling: Sophie Barker, Makeup: Victoria Martin, Hair: Laura Mackellar, Typography and Layout: Tim Jarvis
Strict 6x6x9 SPS grid with oversized wardrobe credits across each spread. The continually repeated and offset placement of typographic patterns (both within, and across spreads) gives emphasis to the often downplayed clothing credits; both disrupting the traditional fashion photo story treatment, and providing a structure with which to validate the photograph subject beneath.
Whilst the grid is set up beforehand, spreads are created non-linearly to allow me to recognise grid patterns and text placement across the whole story in a sporadic, and not evolutionary way. This keeps the result fresh and encourages a little disorder within the structure of the layouts.