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Layo Ginger 砬尤姜 - Product branding

Layo Ginger - 砬尤姜

Layo , means ginger in the language of Kadazan dusun.  
Layo Ginger, is a ginger brand that origin from Kota Kinabalu, cultivated by Kadazan dusun. 
Ginger tea are often consume by elderly as it contains tons of benefits.  And the target audience of Layo Ginger is above 35.
Hence, the identity for overall is to have modern and elegant look. 
Besides, the choice of colour and thin lines for pattern demonstrates the calmness and relax after drinking ginger tea.

                        This design is inspired by the patterns of the Kadazan tribe as the product is produced using Sabah Ginger. Although it is a modern                                 product but the heritage of the Kadazan people are maintained through the design.
For : Octagon Sdn Bhd.
Layo Ginger 砬尤姜 - Product branding
Published:

Layo Ginger 砬尤姜 - Product branding

Ginger tea publication design

Published: