贝齿特口腔/BEST CLINIC
CGDA Design Award 2018 Excellence Award
BEST DENTAL CLINIC is a high-end clinic with specialists from Germany located in downtown Hangzhou, providing professional, high-quality dental care.
The branding design enables an international style expression of the brand tone and image through graphic innovation. With a woodpecker as the main body of the logo, it conveys the business concepts ofﾠ“efficient, clean, and professional”, and at the same time uses the teeth as the base of the logomark. For strengthening the characteristics of the industry,"dark purple" was choosed as the brand color, two leaves increases the agility of the logo to make the teeth and branch form a positive and negative type, established a calm, elegant image impression of the clinic.
The branding design enables an international style expression of the brand tone and image through graphic innovation. With a woodpecker as the main body of the logo, it conveys the business concepts ofﾠ“efficient, clean, and professional”, and at the same time uses the teeth as the base of the logomark. For strengthening the characteristics of the industry,"dark purple" was choosed as the brand color, two leaves increases the agility of the logo to make the teeth and branch form a positive and negative type, established a calm, elegant image impression of the clinic.
