OPEL
"CARUNITY"
"CARUNITY"
COMMERCIAL FILM
Sharing is caring! So this is how Opel presents it’s new app for sharing your private car. For this fun driven illustrated how-to-film we designed a whole world out of the CI: With a bunch of different cars, landscapes, app screens and of course lovely community members. It was also so much fun to use plenty of 2D animation techniques like cell shading or puppet.
CAR DEVELOPMENT
CREATIVE DIRECTOR
Michael Reissinger, Yvonne Inlund
PRODUCER
Christoph Hars
MOTION GRAPHICS
Yvonne Inlund, Pascal Reitz, Christopher Hill, Darius Dettlaff, Patrick Firmansyah, Bernd Hildebrandt
SOUND
DELI SOUNDS (Stephan Radom)
AGENCY
Scholz & Friends Hamburg GmbH
CLIENT
Adam Opel AG