Fomos convidados pela Celeste, distribuidora de filmes, para criar o cartaz do seu primeiro lançamento nacional. Além da responsabilidade de projetar o primeiro contato da distribuidora com as salas de cinema nacionais, o filme escolhido era nada menos do que o relançamento, com nova masterização, de Rebecca, película de estreia do diretor Alfred Hitchcock.
We were invited by Celeste, a film distributor, to create a poster for their first national release. In addition to the responsibility of designing the distributor's first contact with national cinemas, the chosen film to be relauched was nothing less than Rebecca, by the director Alfred Hitchcock.
The poster dialogues with the dispute between the main character and the homonymous villain, many times called throughout the film - including the title - but never seen in any scene. Rebecca is represented in the poster by the rough sea, a symbolic element of its constant and intimidating presence.
The poster was printed by hand in screenprinting in white ink on black Colorplus paper.
Creative Direction/Design: Rodrigo Gondim and Rebeca Prado
Design: José Victor Férrer and Lívia Perdigão