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    Custom type logo and icon for Gray House Dog Training, a small, digital-based dog training business. My goal with this project was to give Gray H… Read More
    Custom type logo and icon for Gray House Dog Training, a small, digital-based dog training business. My goal with this project was to give Gray House clients a way to distinguish between the different types of training. So the basic visual identity is pretty stripped down as far as color, allowing the three colors signifying different types of training to be easily noticed and remembered. Of course, a major part of the project was also to create an icon that is read as a house and as a dog's face at the same time, creating a special moment of connection with the public that resonates as a mutual understanding. Read Less
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