With our website revamp of Yeochun NCC, Korea’s main NCC company that produces foundational raw materials for the petrochemical industry, we applied a cinematographic technique that is more dynamic and eye-catching with the main visual. It is designed to enable users to access and understand information sequentially through a long scroll UI, which also allows for contents to be viewed through a vertical stream. We also applied the hexagon grid system by using Yeochun NCC's symbols and motifs of chemical symbols to communicate the characteristics and identity of the company in a consistent and effective way.
Creative Director. Shin Minho
Designer. No Youngrae, Han Sangwon, Lee Jieun, Choi Hoyoung
Graphic / Motion Designer. Kim Yonggu, Choi Jeonggyu
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