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    The design consists of a geometric case which houses the watch’s components and a USB. The cable that connects the USB ports is inspired by brace… Read More
    The design consists of a geometric case which houses the watch’s components and a USB. The cable that connects the USB ports is inspired by bracelet bands that can be wrapped to obtain the desired fit. Its shape and dimensions allow the watch to easily be transformed to wear in multiple configurations. The idea of using a USB connection, aside from practical storage reasons, is an attempt to bring back the physical human interaction that is often lost with technology. Read Less
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Nooka Zig Watch
Year / 2011

Before the era of the smart watch, Nooka asked to envision the future of watches and come up with a design that would not simply follow style, but complement it. The concept, which consists of a geometric case which houses the watch’s components and a USB, is designed to bring back the physical interaction that is often lost with technology, using the device as a way for people to exchange information as if it were a digital contact card.

The ZIG is a design proposal which took 2nd in 2011 Mesh01 competition sponsored by Nooka.