This campaign was a course assignment for RMCAD to create a campaign for an issue. This campaign is meant to promote Asexuality Awareness, a sexuality that is often invisible and people don't understand. The goal of this campaign was to spread information about the sexual orientation and raise awareness for it, so it can stop being one of the invisible LGBTQA+ identities. Photoshop and Illustrator were used for most of these materials.

A unique set of cards produced in the colors of the asexual flag, to be used as informational ‘Ace’ cards to help explain the sexuality. Plays on the shortened nickname 'ace' for people who identify as asexual. Took the idea of an 'Ace' card and transformed it into a tool that can help inform the player about the sexuality.

Simple poster series to reach out.