Cliente: Hermès Paris
Agência: Sigmasix
Diretores de criação: Eric Morzier e Florian Pittet
Interfaces: Eric Morzier e Florian Pittet
Motion design: Cristina Santos
Hermès considers the fasteners of their bags as central pieces of their creations.
For an exposition, we designed ten glass front boxes, each presenting a bag. As a visitor approached a display box, the lighting dimmed and gave place to a light animation on and around the fastener. This magical light show helped the viewer appreciate details of the bag and its fastener as he had never before. Project developped at Sigma6.
For an exposition, we designed ten glass front boxes, each presenting a bag. As a visitor approached a display box, the lighting dimmed and gave place to a light animation on and around the fastener. This magical light show helped the viewer appreciate details of the bag and its fastener as he had never before. Project developped at Sigma6.
