The Crafter's Secret vol. I
The Crafter's Secret is a book about floral art that compiles the best recipes done by the greatest masters florists from around the world and published by Floos during 2016.
Our main concept was to try to place in value the secrets of this craftsmen by introducing each of their works from the early concepts and inspiration to the final execution and tips. We created a layout that allowed us to differentiate one main project with this step by step instructions from the two others through the use of the background color and adapting the grid to show more information.
The main cover is made with a 300 grams black couché with a full sided UVI varnish that creates this mysterious and dark space that will lead to the knowledge of the greatest floral artists.
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