Lindsay Daniels's profile

Lofli Jeans Rebrand

lofli jeans rebrand
design and concept
brand manifesto and tagline development
We understand that having the perfect fit is everything when it comes to jeans.
Because the perfect fit changes everything.
It changes moods, perceptions, and above all, how you see yourself.
Changes how you feel staring into a mirror.
Or walking out the door.
It gives you the confidence to take on the hippest nightclub. Or the most boring meeting.
We understand that at the end of the day, you want to look great.
But above all else, you want to feel great.
And the jean with the right cut makes all the difference.
Lofli. A cut above.

logo design and tagline
website design
print spread
writing
keith wisnewski
production and design company
nice shoes
website designer
sara horenstein
Lofli Jeans Rebrand
Published:

Lofli Jeans Rebrand

This campaign builds on a series of snapshots giving insight into the aspirational life of the quintessential Lofli woman. This approach feels ed Read More

Published: