Challenge
Launch the second generation iPod nano in South Africa with a low budget and high expectations for a brand that deserves nothing but the best.
Launch the second generation iPod nano in South Africa with a low budget and high expectations for a brand that deserves nothing but the best.
Solution
A simple, graphic and cost effective solution to in-store posters, outdoor and leaflets using simple iconography combined with the distinctive nano colours pushing the benefits of the product.
A simple, graphic and cost effective solution to in-store posters, outdoor and leaflets using simple iconography combined with the distinctive nano colours pushing the benefits of the product.
This is how we did radio :
Consecutive street pole posters :
Leaflets :
