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    Alsirhan Shoes is one of the oldest and most trusted shoe retail stores in Kuwait. Unfortunately, that can work both for and against them. Partne… Read More
    Alsirhan Shoes is one of the oldest and most trusted shoe retail stores in Kuwait. Unfortunately, that can work both for and against them. Partnering with Beattie + Dane agency, Kevin Cantrell Studio developed a fresh look fusing their heritage with a contemporary appeal welcoming both male and female buyers into the marketplace. We worked in English and Arabic for an international audience. In the end, we gave Al Sirhan the fashion relevance their years of experience and heritage deserved.  Read Less
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Alsirhan Shoes is one of the oldest and most trusted shoe retail stores in Kuwait. Unfortunately, that can work both for and against them. Partnering with Beattie + Dane agency, Kevin Cantrell Studio and Satellite Office developed a fresh look fusing their heritage with a contemporary appeal welcoming both male and female buyers into the marketplace.

We worked in English and Arabic for an international audience. In the end, we gave Al Sirhan the fashion relevance their years of experience and heritage deserved.
Concept Directions & Explorations 
Credits

Client: Alsirhan Shoes

Art Direction and Brand Design: Kevin Cantrell

Co-Design: Wael Marcos

Producer: Erik Attkisson

Agency: Beattie + Dane


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