For Patrizia Pepe we composed the main SS17 Woman & Accessories campaign video that afterwards were splitted into short videos for social sharing.
The composition are based on the pic by the photographer Alessio Bolzoni.
Video were shooted by Hypestudio.
This year theme was Desert Rock.
The short clips were meant to be loop so that into social interface could be seen endlessly.
The video were shoot during campaign photoset, this mean we cant plan at all about the image result nor the moving.
We try with Mocha first, but then we realized the the only safe way was rotoscoping.
Here there are few gif of the loops.
Official Patrizia Pepe website