Steven Aditya Soedatno's profile

The Unexpected Rice Cooker | Self-Branding


WHY RICE COOKER?



I found out that I’m reliable, punctual, practical, and people mostly find out that I’m a cool person on the outside (because I’m so technical), but actually I’m a very warm person on the inside. I like to avoid confrontation and I always keep my relations with other people.

Therefore, I would like to become a Rice Cooker, because it represents me the most. It has a solid surface on the outside, but it is warm on the inside. It is also a reliable tool where we can put stuffs inside it and leave it in a certain amount of time. Then, it will come out into something beyond expectation and well-prepared, which represents me as a reliable and punctual person. I also like to do my design projects perfectly, and well-executed.











A motion graphic video telling my design journey within the past 3 years and the correlation between rice cooker and myself.


A Redesigned Curriculum Vitae using the branding concept in a form of folded publication.


Name Cards

     Thank You!!
The Unexpected Rice Cooker | Self-Branding
Published:

The Unexpected Rice Cooker | Self-Branding

Self-Branding project imbued with fun elements of Rice Cooker to represent myself as a designer.

Published: