Description
For our poster, we were tasked to create a travel poster about somewhere that one of us had been before. We had a good image of Sedona and one of its classic red rocks. We were also thinking about possibly using images from Hawaii, Mexico and even Washington. But there is definitely something about an increased appreciation for things in your own state. This picture is actually from when I went on a family trip to Sedona. As much as I hated waking up early and hiking, looking back on it, this image is definitely worth it. To me, it is impressive how much detail my phone was able to catch and accurately portray what we were actually seeing while hiking. During the actual process, this was the first time either of us had actually worked with PhotoShop and in the end, we were very proud of what we created.
Ideation
We started off this project by going through our phones and finding the best photo to use. We chose to use a picture of the famous red rock in Sedona. From there we began sketching out ideas and looking to the internet for inspiration. We played with a few ideas from both of these posters and ended up choosing to place the text on the top in sky, but make the text the color of the rock. Additionally, we took inspiration from the WPA poster tutorial on youtube and made our sky a gradient. For the type we used the Duke font from http://www.losttype.com/font/?name=duke 
Explanation
One of the main decisions that we had to make was what type of style we were going to create using our image. We both really thought the vintage style posters were very unique and cool looking. After researching the style, we decided to do this style. Another design decision that we had to make was whose final image we were going to use. After we both had the app installed, we each created an individual poster. Will’s final image is the one that we used and it ended up looking much better. During the process of editing the poster itself, we had to make the decision of whether or not to change the color of the rocks. The way they appear in the original picture are red, but after editing they turned more brownish. We ended up changing the rocks to try to match the original picture more closely.
Poster Project
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Published:

Poster Project

8
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3
Published:

Creative Fields