IOPPA by WORK™
Norwegian wine importer Solera approached WORK™ to help them rebrand a range of wines from the Ioppa wineyards in Piemonte, Italy.
A family run business since 1852, the Ioppa family produces high quality rosé, white and red wines. To mix old and new – heritage with a modern twist – we combined the ancient family crest (redrawn by illustrator Arild Sæther) with a bold block of colour. The colour blocks, hand picked to match the taste and appearance of each wine, ties the different labels together so that the overall expression is that of a tightly knit series of wines from the same producer and estate.
Created at WORK™
Designer: Gøril Torske
Creative Director: Kevin Hagen
Logotype: Gøril Torske, Eivind Fonnaas Nilsen and Kevin Hagen
Crest illustration: Arild Sæther
Account manager: Hilde Falck-Andersen
At Solera: Christopher Blom and Fredrik Medhus
At Ioppa: Andrea Ioppa
Packshots: Veslemøy Vråskar at Coup
Launched January 2016