Kenzul Atlas - Pure Organic Argan Oil
I was approached by the client to redesign the existing logo and packaging for their Organic Argan Oil. The brief called for a product that was timeless, elegant and spoke of the rich culture of the Berber community, as well as the precious contents of the bottles. The Amazigh (the symbol of the Berber people) forms a central element of the finished logo design.
"Our precious argan oil is sourced from our family’s village in Talioune which is in the remote Atlas Mountains of Morocco. The Kenzul Atlas range is 100% pure and produced at a Berber cooperative in Tailouine.
Argan oil is known as liquid gold because of it’s natural properties and is rich in essential fatty acids which support the skin and hair. It is most commonly used as a skin moisturiser to hydrate and soften skin. With its high vitamin E and fatty acid content, argan oil is the ideal product to give skin a natural boost. It absorbs easily and is non-greasy and non-irritating, which makes it a great natural moisturiser."
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