Encore Hospitality, Glasgow wanted to revitalise their existing café ‘Bean Machine’ brand, enhancing the look and aligning the new brand with the premium barista style end of the market.
The new Bean Machine rebranded as a premium brand of coffee carts, cafés and vans serving tasty and ethically sourced coffee to the people of Scotland.
As a total caffeine-addicted, I enjoyed the site visits the coffee supplier, Mathew Algie www.matthewalgie.com.
During my visit, I got to learn more about their fantastic coffee and how to be a top-notch barista. The Elektra machine played an essential part in the brand development with its stylish 1950’s look.
I worked with closely with the Business Development Manager Jason, to create the new branding and graphics/mockups for a range of marketing material.
Inspiration from Vespa, 1950's and the Elektra.
