Green LAB is the restaurant, laboratory & the shop.
This is my term project @ BHSAD Visual Communications. Green LAB is a restaurant, laboratory, and a shop. Vegetables, fruits, and herbs are grown at the restaurant and customers can choose the ingredients for their dish themselves.
Identity is based on green dots. The grid symbolizes the order. Each dot is unique and of irregular shape which shows that they are not man-made but created by Nature.
When you buy something at the shop your bag or box is tagged with a label on which your purchase is marked with a sticker.
Loyalty card for customers. For each purchase sticker you get a matching sticker on your card.
Interactive menu. You drag your favorite ingredients on to the plate and the system generates a selection of menu items for you to choose.
Fuits & vegetables illustrations by Katya Berezina.