Steven Held's profile

Mike Huckabee 2012 presidential campaign

I CANNOT stand political campaign design so I redesigned the presidential campaign design for Mike Huckabee. LEFT: my redesign. RIGHT: Original logo used in the 2008 presidential campaign.

I wanted a challenge and figured Huckabee was the most awkward name to design for.

I wanted to create something that has never been seen before. This design needed to be clean, fresh, fun, and eye catching.
Mike Huckabee 2012 presidential campaign design
In my research I learned that Mike Huckabee rocks the bass guitar. I wanted to design a small door-to-door handout that became a fun way to introduce the candidate. As the guitar picks are taken off the pamphlet it will reveal, "Pick a difference vote 2012."
Huckabee was once excessively over weight. He became determined to lose the weight and maintain a healthy lifestyle. He has ran a few marathons.

I wanted to echo his commitment to a healthy lifestyle and running a marathon by designing a water bottle.
Mike Huckabee letterhead and business card (front and back)
Mike Huckabee 2012 presidential campaign
Published:

Mike Huckabee 2012 presidential campaign

Redesign of Mike Huckabee 2012 presidential campaign.

Published: