Avon plans to keep attention on such thing as a philanthropic program and the early detection of breast cancer, as well as announce the Charity Marsh. The traditional idea of this campaign is a care of women's health with the calling «think of itself». Thus the social advertising posters were created with the slogans that «you're the one: in my life, In our life, in yuor own life». Avon philanthropic program «Together Against Breast Cancer» has been held in 50 countries and in Russia, march supported by medical experts, media and public faces.
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