Tidepool: Educational Kids Game App
I worked with my partner Hannah Amundson to create a realistic video promo of an educational kids game app. Our project promotes a local organization called the Marine Life Center that educates kids about marine life around the Pacific Northwest.

ROLES
Hannah Amundson - UX RESEARCH, ETHNOGRAPHY, TYPOGRAPHY, VIDEO, USER TESTING, PHOTOGRAPHY

Whitney Flinn - UX RESEARCH, ETHNOGRAPHY, ILLUSTRATION, MOTION GRAPHICS, USER TESTING

INTRO

The Marine Life Center is a local organization that showcases marine life and habitat in Bellingham Bay, Puget Sound and on the Washington Coast.
The Marine Life Center offers a way for the general public to develop a greater appreciation of underwater sea life and provide important educational programs for school children in and around Bellingham, WA. They have several exhibits and a touch pool for children to feel and experience sea life in a fun and safe environment.


STRATEGY

MINI GAMES - We ultimately decided on a series of mini games that would showcase each creatures unique characteristics.

OUTSIDE OF GAME INTERACTION - At the end of the game, a screen pops up to encourage kids to visit their creatures at the marine life center to pick up coloring pages.

EVENTS PAGE - Our events page alerts kids when there are events going on at the MLC and provides contact info for parents & teachers.

WATERCOLOR ILLUSTRATIONS - Our game app is filled with beautiful colorful hand-drawn illustrations that are full of life and are true to the colors and anatomy of the real creatures featured at the Marine Life Center.

SKETCHES TO WATERCOLOR
Sketches of sea-life and the tide pool environment started the process of visual design for the game. Hours of research was spent studying PNW creatures that the Marine Life Center houses with special attention to; color schemes, movement, size, and overall pattern and textures.

After sketching out initial concepts for the creatures, I began to do watercolors of the three main creatures; hermit crabs, octopus, and spot prawns. 

FINAL CREATURES
After initial prototypes, we realized that the creatures would need to be more uniform to give the app a polished and cohesive look. I used my watercolor brush set in Photoshop to give the creatures the same beautiful water color look using the chosen color palette and the same brush set. The finished creatures are uniform and still beautiful and colorful. Creating the characters in Photoshop also gave the advantage of separating the parts out for animating in Adobe After Effects.



Tidepool: Educational Kids Game App
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Tidepool: Educational Kids Game App

An educational kids game app
5
58
0
Published:

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