This chocolate is designed and made to put the consumer in a calm state of mind while also enjoying the interactive experience of unwrapping and eating the chocolate.
The chocolate consists of three layers, a hard shell made of dark chocolate, filling made of dark chocolate and coconut cream encasing a whole roasted hazelnut.
The packaging is made up of three creamy-white paper boxes. The lid of each box has a see-through part that reveals more of what's inside as you open more boxes. This arises curiosity and prepares the mind for food.
It takes time and effort to open the chocolate package which makes it harder for people to consume it on the go, or in a hurry, so the consumer will have to settle down first, serving the main purpose of the chocolate, by putting the mind in a calm state ready for eating.
