project name
Munch Museet
PROJECT DESCRIPTION
Inn 2020, the new Munch Museum in Bjørvika will be ready for opening, we got the task to develop the new identity to the new museum. The identity is developed based on the concept reflection - the new museum is a reflection of Munch his life and art- it's a place you can go to for observe attentive and reflect.
The goal was to make a connection between Munch and the new Museum - to make it recognisable - The identity of the new museum has a characteristic kinked structure- inspired by a wave. To create connection between Munch and the new museum building, we reflect the building in the logo type- Logo mark.
Users should be left with a sense of ownership / affiliation / commitment that this is our gift our national treasure and feel that this is something we want to be a part of.
PROJECT CATEGORIES
Branding, Graphic Design
