Sabarmati Riverfront in the city of Ahmedabad is an embankment along the historic Sabarmati river
in the middle of the od new city of Ahmedabad.
As a part of a 2-week workshop, we branded the riverfront through environmental graphics.
After field research, we concluded that the riverfront fails to connect with the culturally and socially diverse city.
The final concept uses 3 Elements:
1. Art mirrors which talk about the local landmarks
2. Pictograms showcasing the local cultures
3. Typographic collage of names of people in the locality
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Guides: Anthony Lopez , Jonak Das
Location: Paldi Riverfront