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    The Tokyo Metropolitan Government has compiled a manual for disaster defense called “Tokyo Bousai” (English title “Disaster Preparedness Tokyo”).… Read More
    The Tokyo Metropolitan Government has compiled a manual for disaster defense called “Tokyo Bousai” (English title “Disaster Preparedness Tokyo”). NOSIGNER is in charge of its design and edition collaborating with DENTSU INC. In order to help households get fully prepared for an earthquake directly hitting Tokyo and other various disasters, the book is distributed to 7.5 million households. The stripes with color Yellow and Black as a warning icon will help you to find the book easily even in the case of emergency. Also, illustrated with a manga comic which will give you a simulated experience and easy-to-understand information on how to prepare for and respond to a disaster, it helps to get the attention even from people at the low level of consciousness for disaster defense. HTTP://WWW.BOUSAI.METRO.TOKYO.JP/1002147/INDEX.HTML HTTP://WWW.METRO.TOKYO.JP/ENGLISH/GUIDE/BOSAI/INDEX.HTM Read Less
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TOKYO BOUSAI
The Tokyo Metropolitan Government has compiled a manual for disaster defense called “Tokyo Bousai” (English title “Disaster Preparedness Tokyo”). NOSIGNER is in charge of its design and edition collaborating with DENTSU INC. In order to help households get fully prepared for an earthquake directly hitting Tokyo and other various disasters, the book is distributed to 7.5 million households. The stripes with color Yellow and Black as a warning icon will help you to find the book easily even in the case of emergency. Also, illustrated with a manga comic which will give you a simulated experience and easy-to-understand information on how to prepare for and respond to a disaster, it helps to get the attention even from people at the low level of consciousness for disaster defense.

This is open source. You can check the other language versions, which were conducted by Tokyo Metropolitan Government, at the website below. For those versions, translations and all text settings were done by Tokyo Metropolitan Government.


東京都が都内各家庭に配布、750万部発行した防災ブック「東京防災」のデザインおよび編集を電通と共同で行いました。 警告色である黄色と黒のストライプをキーアーイコンに用いて、もしものときにも見つけやすいデザインとなっているほか、災害を疑似体験するようなマンガや、対処方法をわかりやすく図示したイラストなどを使用し、防災意識の低い人の関心を高める編集をしております。

Art Direction: Eisuke Tachikawa (NOSIGNER), Ryosuke Sakaki (DENTSU INC.)
Graphic Design: Kaori Hasegawa, Andraditya D.R. (NOSIGNER)
Edition: Ryosuke Sakaki (DENTSU INC.), Eisuke Tachikawa, Kaori Hasegawa (NOSIGNER)
Illustration: Okamura Yuta
Client: Tokyo Metropolitan Government
Collaboration: DENTSU INC.
Photo: Kunihiko Sato (NOSIGNER)
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