1. Overview
The purpose of making a poster for the client is to promote a new diploma program, encourage more and more educated students to join them.
The Visual Communication Design Diploma is a brand new program started in January, 2017. This program provides students advanced education and a great student community. Also, it helps them get ready for the career in the visual communications design industry.
2. Background
Two years diploma, Full-time, Downtown Campus
Admission requirements:
Grade 12 graduation, or equivalent
Interview with personal portfolio
They have seven key foundational pillars for the students to study the visual communications design industry: conceptual thinking, workforce, studio practices, client interaction, client-centered project, curriculum, and flexible pathways.
Strengths:
High quality of facilities
Learn in an atmosphere of passionate peers
To mimic the real-word graphic design industry
Provide opportunities to work directly with the clients
Get a certificate after nine months
Weaknesses:
Lack of advertising
Brand new program at VCC
3. Target Audience
People who are currently in the process of obtaining school/degree
People who have other credentials such as Marketing Communication, Media Techniques
People who have passion for graphic design
4. Message:
Multiple device designs and web applications
The program was rebuilt from the beginning
Improve the career opportunities in the industry
Fitted to the current industry standards
Provided with a real professional studio
5. Style sheet
6. Final
