Satliva is a Hemp-based body-care luxury brand that makes products with exquisite natural ingredients and essential oils. The brand believes in the power of Hemp and its ability to give tangible results that can be seen and felt by the user. These products are organic, safe, non-toxic, and highly-effective for all skin types.
The Satliva team approached Innovo Designs + Marketing a few months back for branding and packaging solutions for their upcoming body care products. The project required conceptualizing the packaging, graphic and branding for Satliva’s entire product range. They wanted it to be expressive and exceptional all in one breath.
After much research, we came up with the idea of having a natural, ornate and luxurious packaging style for Satliva – because we wanted to extend and create a buzz around Hemp products. Inspired by vintage series of ornate filigree and baroque style art, we wanted to simplify the design into a miniature linear art format thereby rendering a
modern art trend.
As quoted by Natalie Babbitt, an American writer “Like all magnificent things, it's very simple” - luxury is all about elegance and simplicity. Thus, we wanted to keep the design simplistic with minimal graphics and text. Using earthy colors, we furthered the minimalist aesthetic of the brand’s packaging. We incorporated illustrations of the ingredients used, to represent the natural and healthy elements in each product. We also used dark glass bottles for oils to give an earthier look to the product.
