Cashback, a motion picture, holds themes of romance and friendship while also integrating the science fiction idea of time manipulation. The DVD package reflects to these themes. When the consumer removes the DVD, the hands of the clock displayed in the center will spin. It’s placement in the center of the cover symbolizes the transition from day to night. When they go to place the DVD in once more, the clock moves once again in reverse order. This simple mechanism gives the consumer the ideal that they too can control time.