En 2012, Cornetto lanza un nuevo producto llamado Devils & Angels. Lo característico de éste, es el contraste que se crea al juntar dos sabores opuestos, que juntos crean algo nuevo increíble.
In 2012, Cornetto launched a new product called Devils & Angels. What characterizes it, is the contrast that is created by joining two opposite flavors, which together create something new amazing.
In 2012, Cornetto launched a new product called Devils & Angels. What characterizes it, is the contrast that is created by joining two opposite flavors, which together create something new amazing.
To activate the campaign among the target audience, we developed an app for smart phones and tablets based on the graph of Devils and Angels.
Credits
Executive creative directors - Chacho Puebla & Jorge López
Creative Director - Eduardo Martínez
Creatives - Álvaro López & Bruno Nakano
3 D Studio - Yumyum London
Executive creative directors - Chacho Puebla & Jorge López
Creative Director - Eduardo Martínez
Creatives - Álvaro López & Bruno Nakano
3 D Studio - Yumyum London
