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    The “Shoes So Fresh” campaign represents the one-upping, hyper-competitive nature of sneaker culture. It’s a consumer ethic that strives to alway… Read More
    The “Shoes So Fresh” campaign represents the one-upping, hyper-competitive nature of sneaker culture. It’s a consumer ethic that strives to always have the newest, most-classic sneakers faster than everyone else. Read Less
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The “Shoes So Fresh” campaign represents the one-upping, hyper-competitive nature of sneaker culture. It’s a consumer ethic that strives to always have the newest, most-classic sneakers faster than everyone else.








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