While serving as a faculty in the Graphic Design area at BSU School of Art, I was invited to brand the annual Student Show 2017. To create the look and feel of this annual Student Show, I wanted to portray a design that celebrates the creative work by the hardworking and talented students of School of Art. While researching themes to reflect this multifaceted creative environment, I used hexagonal shape to create a dynamic, vibrant, and layered typographic solution. The hexagonal shape is associated with beehives and bees — creatures known for their co-operative, hard-working, and community-oriented nature. Using this design, I established a theme across a variety of print collaterals including posters, postcards, award certificates, program guides, and the gallery signage.