Paolo Gentile's profile

Hotel San Michele / Stationary visual identity

Hotel San Michele is an historical hotel founded in 1950 and based in Celle Ligure (Savona). In order to engage a new young target, they asked for a restyling of their brand. Here you have what I realized: a new powerful identity, made of bright colors and clean shapes.

All project is made in collaboration with Mattia Borgioli

You can discover more on Studio Kind.

The client also asked to study a new solution for its menu holder. His need was to frequently change the menu, in order to offer its customers different quality tasted dishes everyday.
To meet his request, we realized an elegant wood menu holder with an elastic band on its side that easily allow menu’s replacement.

The plank is made by birch wood with laser etching and has been completed with a matte wood glaze to guarantee everyday cleaning.
Hotel San Michele / Stationary visual identity
Published:

Owner

Hotel San Michele / Stationary visual identity

A new brand identity for Hotel San Michele in Celle Ligure, Italy.

Published: