The idea which would unite all aspectsof life of the modern cultural and industrial center of the Volgaregion was necessary for a territorial brand of Samara.
Simple sign would be insufficiently.The symbol - easily being transformed under different spheres of lifeof the city was necessary.
Strong traditions of the students, thelargest space-rocket center and traditions of aircraft construction -all this united in an image of generation given rise to fly.
Symbol of the city of Wings steel."Wings over Volga!"
And Samara has no other image.
Main case on russian: www.stilistica.ru/portfolio/identity/brend-i-logotip-transformer-goroda-samara/


New brand of the city of Samara