PUP Grand AdClash is an integrated marketing communications campaign competition among senior students of Advertising and Public Relations in Polytechnic University of the Philippines. On its 27th year, four opposing sections gave their best to create unique of ideas for a campaign pitch for PhilHydro Inc., a Maynilad Water Services subsidiary as their client.
The event was entitled “TriumpH2O17: Expanding The Horizon Towards Success”. The 26th Grand Ad Clash was organized by the junior students of Advertising and Public Relations. The event happened at Fishermall Activity Center last April 7, 2017.